Jasper Snyder

Jasper is Senior Vice President of Client Strategy & Operations at Penta, where he focuses on innovative client solutions, improving operations, and recognizing growth opportunities.

Previously Chief Client Officer and VP, Head of US & Canada at alva, the award-winning stakeholder data analytics company, Jasper has 20+ years’ experience in client service, operations, analytics, insights, and team management. At alva, he was responsible for Fortune 500 and FTSE100 client delivery worldwide, including insights, retention, and growth. An exceptional communicator, he built a strong track record of customer support and implementation and excelled at training and mentoring across all skill levels (MD, consultant, and analyst). Prior to alva, Jasper was a senior director at Foursquare, reporting on campaign effectiveness to global clients Subway, Panera, and Taco Bell. During his time at the Advertising Research Foundation (ARF), he led the industry-wide study How Advertising Works, published in 2016. Other roles include Vice President, Global Strategy Partner at Ipsos, consulting on corporate and brand strategy for SC Johnson, AB Inbev, and Ferrero.